Credit Card Processing Services

Credit Card Processing the Way it Should Be

Most Americans today have credit cards; more than one in fact. Smart business owners in both brick and mortar and Internet marketplaces know that credit card payment promotes consumer purchasing and provides customers with a fast, easy way to pay. AMG offers credit card solutions to meet the demands of any business, regardless of size or type.

By providing a wide array of terminal and software options, AMG can customize a payment system specifically designed for your business. Utilizing several authorization and capture networks, AMG can also accommodate existing point-of-sale systems with ease. A pioneer in the industry with unsurpassed service and technologies, AMG gives you the support that you need to be successful. Grow your business with AMG’s credit card acceptance solutions and you will join thousands of merchants across the nation who have come to depend on AMG’s professionalism and realistic approach to today’s business.

Accept all major credit cards, including MasterCard®, Visa®,
American Express®, Diners Club, Discover®, as well as ATM/debit cards. Accepting bankcards — such as MasterCard and Visa — encourages consumer purchasing and stimulates customer impulse buying, which can help your business grow. Non-cash purchase payment is an important option for both traditional and Internet businesses.

Loyalty Card Programs

Loyalty Card Programs from Advanced Merchant Group

Loyalty cards began about a decade ago in Europe, specifically in U.K. supermarket and other retail chains. The concept is to award consumers points, based on money spent, toward gifts, travel (hotels, airlines, rental cars), money back, etc. This became the core of frequent buyer/shopper programs for many of these companies, and they expanded to include multiple retailers in a city, town, or community. They are now used by pure play online, clicks and mortar, and bricks and mortar retailers; and they even have some b-to-b applications.

When customers apply for the card, they complete a demographic profile questionnaire which, along with their specific purchases, help merchants target promotions (using direct marketing tools like mail, email, online/offline newsletters, etc.) and tailor communications based on their profiles. The database not only helps identify the most valuable customers, but it makes marketing programs more cost effective by tracking purchase recency and frequency. They can also be used to identify former customers for promotion.

The winners in the battle to retain customers are those who create one or more competitive advantages in the minds of consumers. A Loyalty Program is a powerful way to provide continuous reasons for your customers to prefer your business over another.